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First off let me say that I have been a little AWOL due to a mysterious contraction of H1N1 (aka swine flu.) Not to worry, my very nice Jamaican doc was not timid about zapping the crap out of it with some serious horse-pill sized antibiotics. So, I’m back on top now and I thought I’d share the new Beenie “Gimme Gimme Gimme” video that dropped earlier this week while I was holed up in my lil cave.
Let me first start by saying that advertising in Jamaica is a little unconventional for music. For example, Hope Road lies at the end of my street and is a major vein for traffic running from uptown to Halfway Tree (the main bus depot) and on an unfinished concrete wall running the length of the U.S Embassy there is a neatly spray-painted advertisement for “Striker’s Disco” and a phone number in black bold print and then five feet away from that a rushed “Beenie Man” tag. Obviously the Beenie Man tag is a territorial mark in the ongoing feud between Gully and Gaza dancehall tribes but this is how shit gets advertised: a “Beenie” tag on a wall then crossed out a few days later and marked with “Gaza” and then marked out again with “Beenie” and it goes on and on. Point being that people like Vybz, Mavado, Bennie, are never out of the periphery because they’re on every street corner.
This particular Beenie song is making a dent on the air waves as of late and with much thanks to Stephen “Di Genius” McGregor who has been producing all over the dancehall scene this year and was a particularly helpful contributor to Laden and his hit “Bad Boys.” Beenie Man’s video for “Gimme Gimme Gimme” features a lot of “wine” and spandex which is also something you see on every street corner in JA.